Sweden isn’t necessarily known as one of Europe’s fashion powerhouses. But now a century-old menswear label is earning a solid reputation across the continent for, fittingly enough, its sleek, classic pieces.

Reserving their best work for suits and outerwear, Tiger of Sweden’s timeless cuts bear enough contemporary detailing to seat them well amongst then other ‘new classics’, sweeping the men’s fashion world.

This certainly isn’t your father’s label; Tiger of Sweden clothing isn’t for every man. But if you have a penchant for classic clothing with a sleek twist, Tiger’s collection of business and casual wear will certainly meet your day-to-day needs.

Finally, the Swedes get noticed for what they’re wearing, rather than what they’re not.

Tiger of Sweden [via Ask Men]