Despite their soccer team admirably making the second round at Germany 2006, and their recent dominance of ice hockey, the Swedish are somehow unsatisfied by traditional physical pursuits and have decided to invent their own.

Like pulling a car with one’s penis.

If you thought Swedish film was weird, here is a glimpse into the kind of thing that makes it onto Swedish television.

And there’s more to come. After mastering the penis pulls one car trick, our hero aspires to next attempt two cars.

Forget pure strength, we want endurance. We implore you Sweden, can you give us a long distance event?

(And what’s with the Toyota? No Volvos or Saabs about?)

Han drar bilen med snoppen [Aftonbladet TV via Jalopnik] (surprisingly work-safe)